Real Estate

Equip your network of agents to leverage the authority of your brand and grow a thriving business within their local markets.

The real estate market is more competitive than ever. Agents need the support and the benefit of a strong, familiar brand. Yet, most function as entrepreneurs who wear many hats and they need user-friendly, convenient tools to help them effectively market their businesses.

By utilizing the IRIS GearBox® platform, your brokerage can thrive and grow by providing your network of agents with the brand-approved resources they need to easily execute local promotions.

Streamlined REALTOR® Support

Home buyers and sellers prefer to work with brands that have a strong track record and a well-established reputation. Therefore, your brand’s community presence is essential to building trust.

Using GearBox® you can support your real estate agents with 24-7 access to the marketing assets they want – and need – to promote their business and reach their unique audiences. IRIS offers  a solution that allows you to update assets quickly, deploy and manage campaigns and enforce brand standards.

GearBox® is an ideal platform for on-the-go agents who are busy visiting properties, meeting with buyers and sellers and working with partners such as mortgage lenders and attorneys. It transitions easily from desktop to smartphone and tablet.

Turnkey Success Management for Brokers

GearBox® is an integrated platform that connects all of your marketing and finance systems in a single interface and allows you to control permissions and promotions. You’ll enjoy transparency and accountability across your entire network, and be equipped to track multiple activities along with real-time results.

Real Estate Brokers Rely on the IRIS GearBox® Through-Channel Platform for these Key Tasks

Brand Management

Make it easy to guarantee brand consistency across all messaging and by every partner

Co-op, MDF & Rebate Management

Seamlessly manage and link marketing funds and campaigns

Digital Asset Management

Permissioned use of assets for campaigns and programs that look great and get results

Integrated Marketing Calendar

Real time visibility to your national and local program and campaigns in one snapshot

Data Insights & Analytics

Track and measure ROI and marketing outcomes to inform future strategies and investments

Local Marketing Execution

Co-branded marketing materials that align your brand with your agent’s local presence

Digital Marketing Deployment

Enable online lead generation and nurturing through social media, email marketing and web pages

Promotional Product Fulfillment

Deploy classic local marketing strategies that put your brand in the hands of customers and end users

Learn How IRIS Helps Brokers to Support their REALTOR® Network

Ready to Equip Your Agents for Success? Request a Demo

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8912 Niemen Rd
Overland Park, KS 66214

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Let's talk about how IRIS can help you integrate, simplify and scale your marketing strategies.