B2B Marketplace

Effective marketing happens in the details.

Successful campaigns are made possible when functional teams are aligned.  The IRIS GearBox® platform is a customizable one-stop marketing logistics platform that integrates with your internal systems and allows functional leaders from sales and service, finance, procurement and marketing to work together seamlessly and transparently.

From the GearBox® platform you can manage all the moving parts of your programs and track multiple campaigns from planning to completion and report real-time outcomes in order to measure success.

Equip your channel partners with confidence.

GearBox® is a marketing automation solution that allows you to maximize the power and capacity of your channel partner network.  Through a single login your channel partners can engage with vendors, see products, manage their co-op accounts, track orders and pull real-time reports.

One robust environment does it all.

Plus, you’re guaranteed that your channel partners are equipped with the brand compliant assets and campaigns that fuel business growth for everyone.

Business-to-business relationships are made easier with GearBox®

A Scalable Solution That’s Designed to Grow with You

GearBox® optimizes the back-office operations, administration and tracking of your marketing campaigns. One customizable platform that complements your CRM system and is flexible to expand as your programs and channel relationships mature.

B2B Marketplace Tools

Integrated Co-Op & MDF Fund Management

Boost channel partnership by managing all aspects of your co-op programs and customize spending by categories

Payment Solutions

Manage all aspects of your payment needs including funding, credit cards, PayPal, etc.

Sales Tax Management

Ensure your channel partners are compliant with integrated collection and payment for all appropriate purchases

Procurement & Vendor Management

GearBox® is a vendor-agnostic solution that manages all aspects of your supply chain

Collateral Fulfillment

Coordinate multiple components and vendors, and deliver a streamlined user experience

Insights & Analytics

Real-time tracking of all system activities to help you make informed, confident business decisions


Order Tracking

Track all orders placed real-time with integrated tracking solutions and automated delivery notifications

Integrated Hierarchies

Customizable reporting structure that enables approvals to quickly flow to the appropriate business owners

Asset Management

Create a unique library for each unique user group. Control which assets users can see and deploy.


Seen enough?

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8912 Niemen Rd
Overland Park, KS 66214

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Let's talk about how IRIS can help you integrate, simplify and scale your marketing strategies.