Manufacturing
Equip your field reps, dealers and distributors with the resources they need to easily market and sell more of what you make.
Manufacturers need automation to execute local marketing through your wide network of resellers. The IRIS GearBox® platform makes it possible for you to coordinate, implement and track local marketing programs.


Centralized Marketing Automation Designed for the Complex Needs of Manufacturers
You’ll be equipped to achieve brand compliance, drive engagement through fund management, and track and manage engagement and results.

Manufacturers Utilize IRIS GearBox® Through-Channel Platform for these Essential Functions

Integrated Marketing Calendar
Real time visibility to your national and local programs and campaigns in one snapshot

Data Insights & Analytics
Track and measure ROI and marketing outcomes to inform future strategies and investments

Digital Marketing Deployment
Enable online lead generation and nurturing through social media, email marketing and web pages

Promotional Product Fulfillment
Deploy classic local marketing strategies that put your brand in the hands of customers and end users

Digital Asset Management

Brand Management
Make it easy to guarantee brand consistency across all messaging and by every partner

Local Marketing Execution
Co-branded marketing materials that align your brand with your channel partners’ local presence

Co-op, MDF & Rebate Management
Seamlessly manage and link marketing funds and campaigns
Check out how IRIS enabled a leading manufacturer to bring all channel marketing support and program initiatives into a single interface.
Ready to Equip Your Channel Partners for Success? Request a Demo

Contact Us
913.749.4100
info@irisnow.com
8912 Niemen Rd Overland Park, KS 66214
Get Started
Let's talk about how IRIS can help you integrate, simplify and scale your marketing strategies.