Maximize Fund Allocation. Drive Revenue Growth.

Channel Partner Budgeting and Incentives Guide

Partner marketing budgets are under pressure to perform—and smart brands know that co-op and MDF programs are only as powerful as the strategy behind them.

This guide breaks down how to turn your partner fund management into a growth lever, with practical insights on:
  • • Choosing the right budgeting model: percentage-based, performance-driven, or hybrid
  • • Designing tiered incentives that reward the right behaviors
  • • Centralizing financial tracking and ROI visibility
  • • Improving communication and transparency with partners
Built for channel leaders and partner marketing teams, this guide shows how GearBox® by IRIS enables brands to automate, optimize and align their incentive programs for measurable impact.
Download the guide and put every dollar to work.
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