Integrated, Customized and Results-Oriented Automation
IRIS is an optimized enterprise operations platform that enables marketing, sales, finance and procurement teams to seamlessly manage multiple campaigns and partnerships real-time, delivering program consistency, structured processes and comprehensive reporting.


B2B Marketplace

Global to Local Marketing
Converge™ makes it easy to manage every detail of your large-scale marketing campaigns from national launch to local implementation.

Channel Partner Support
This collaborative system – powered by GearBox® – connects vendors, products, co-op, order tracking and analytics; automating all aspects of your Channel Partner engagements.

Trusted in Your Industry
IRIS delivers results to leading brands across a variety of B2B and B2C verticals.
Resources You Can Use
Articles, case stories and other updates that educate, instigate and inspire.
Thought Leadership
Our In-Focus blog delivers tips, insights and support to help simplify your marketing operations.
Case Studies
Check out these in-depth stories that show how IRIS helps clients to maximize their programs and operate efficiently.
Are You Using the Right Marketing Technology?
Marketing. It’s just advertising, social media, printed flyers and occasionally throw in an email campaign or tradeshow and you’re good, right? If you’re a marketer you know that the role of...
Time is Money
According to Gartner’s Marketing Organization Survey 2020, functional, centralized and agile marketing organizations are the most common team structures. Across industries, two-thirds (66%) of...
Making a Come From Behind Win
Companies nationwide continue to work hard to stay in business in the ongoing wake of the COVID-19 downturn. According to a June Census survey, 44 percent expect it to be at least six months before...
Contact Us
913.749.4100
info@irisnow.com
8912 Niemen Rd Overland Park, KS 66214
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Let's talk about how IRIS can help you integrate, simplify and scale your marketing strategies.